AI found to boost individual creativity — at the expense of less varied content

A new study finds that AI enhances creativity by boosting the novelty of story ideas as well as the ‘usefulness’ of stories — their ability to engage the target audience and potential for publication. However, AI was not judged to enhance the work produced by more creative writers and the study also warns that while AI may enhance individual creativity it may also result in a loss of collective novelty, as AI-assisted stories were found to contain more similarities to each other and were less varied and diverse.