How AI-powered recruiting helps Spain’s leading soccer team score

Phrases like “striking the post” and “direct free kick outside the 18” may seem foreign if you’re not a fan of football (for Americans, see: soccer). But for a football scout, it’s the daily lexicon of the job, representing crucial language that helps assess a player’s value to a team. And now, it’s also the …

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Create a multimodal assistant with advanced RAG and Amazon Bedrock

Retrieval Augmented Generation (RAG) models have emerged as a promising approach to enhance the capabilities of language models by incorporating external knowledge from large text corpora. However, despite their impressive performance in various natural language processing tasks, RAG models still face several limitations that need to be addressed. Naive RAG models face limitations such as …

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How partners can augment solution development with gen AI

Meeting client timelines and quality standards is a long-standing challenge for Google Cloud Partners, especially when navigating large legacy codebases, unfamiliar languages, and multiple tools.  Partner projects frequently involve code integration across multiple languages — including legacy ones — posing challenges for manual analysis and limiting the effectiveness of automation tools. Further, ensuring reliable error …

Two types of LLMs found able to equal or outperform humans on theory of mind tests

An international team of psychologists and neurobiologists has found via experimentation that two types of LLMs are able to equal or outperform humans on theory of mind tests. In their study reported in the journal Nature Human Behavior, the group administered theory of mind tests to volunteers and compared the average results with those from …

The Controversy of AI Voices and Personal Rights: The Case of “Sky”

We used Midjourney to create this image based on the image of Joaquin Phoenix in a poster for the movie “Her” – is that ethical? In the rapidly evolving world of AI, OpenAI recently faced a significant challenge: the removal of a voice named “Sky” from ChatGPT due to its striking resemblance to Scarlett Johansson’s …

How to establish lineage transparency for your machine learning initiatives

Machine learning (ML) has become a critical component of many organizations’ digital transformation strategy. From predicting customer behavior to optimizing business processes, ML algorithms are increasingly being used to make decisions that impact business outcomes. Have you ever wondered how these algorithms arrive at their conclusions? The answer lies in the data used to train …

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Unlocking enhanced LLM capabilities with RAG in BigQuery

The rise of generative AI has brought forth exciting possibilities, but it also has its limitations. Large language models (LLMs), the workhorses of generative AI, often lack access to specific data and real-time information, which can hinder their performance in certain scenarios. Retrieval augmented generation (RAG) is a technique within natural language processing that uses …

Robot-phobia could exasperate hotel, restaurant labor shortage

Using more robots to close labor gaps in the hospitality industry may backfire and cause more human workers to quit, according to a new study. The study, involving more than 620 lodging and food service employees, found that ‘robot-phobia’ — specifically the fear that robots and technology will take human jobs — increased workers’ job …