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WhatsApp Chatbot for eCommerce: How It Is Transforming Customer Experiences

WhatsApp has billions of users worldwide. It has emerged as a critical communication platform where brands must establish a strong presence. 39% of people prefer to use the app as a customer service channel. This is where the WhatsApp chatbot for eCommerce enters the picture. It is offering a revolution in the seamless client journey. Virtual …

AI in commerce: Essential use cases for B2B and B2C

Four AI in commerce use cases are already transforming the customer journey: modernization and business model expansion; dynamic product experience management (PXM); order intelligence; and payments and security.  By implementing effective solutions for AI in commerce, brands can create seamless, personalized buying experiences that increase customer loyalty, customer engagement, retention and share of wallet across …

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Mixtral 8x22B is now available in Amazon SageMaker JumpStart

Today, we are excited to announce the Mixtral-8x22B large language model (LLM), developed by Mistral AI, is available for customers through Amazon SageMaker JumpStart to deploy with one click for running inference. You can try out this model with SageMaker JumpStart, a machine learning (ML) hub that provides access to algorithms and models so you …

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Creating marketing campaigns using BigQuery and Gemini models

Creating marketing campaigns is often a complex and time-consuming process. Businesses aim to create real-time campaigns that are highly relevant to customer needs and personalized to maximize sales. Doing so requires real-time data analysis, segmentation, and the ability to rapidly create and execute campaigns. Achieving this high level of agility and personalization gives businesses a …