online cart abandonment software 1 1024x576 1

5 Unexpected Effects of Shopping Cart Abandonment

Online cart abandonment is a primary pain point for any e-commerce brand. With cart abandonment rates around 70% on average on desktop and 80% on mobile, no retailer can escape the many negative effects of shopping cart abandonment on their business.  What is cart abandonment?  Cart abandonment occurs when a customer adds item(s) to their …

Managing your cloud ecosystems: Maintaining workload continuity during worker node upgrades

Planning and managing your cloud ecosystem and environments is critical for reducing production downtime and maintaining a functioning workload. In the “Managing your cloud ecosystems” blog series, we cover different strategies for ensuring that your setup functions smoothly with minimal downtime. To start things off, the first topic in this blog series is ensuring workload …

hero

Responsible AI at Google Research: Perception Fairness

Posted by Susanna Ricco and Utsav Prabhu, co-leads, Perception Fairness Team, Google Research Google’s Responsible AI research is built on a foundation of collaboration — between teams with diverse backgrounds and expertise, between researchers and product developers, and ultimately with the community at large. The Perception Fairness team drives progress by combining deep subject-matter expertise …

Scaling machine learning with BigQuery ML inference engine

As enterprises race to extract value from structured, semi-structured, and unstructured data, they face a continuum of challenges related to data gravity, including data acquisition, data management and data governance. Simultaneously, these companies are also grappling with model gravity as they build and scale machine learning workflows for their predictive analytics needs. Core data warehousing …

Mineralogy meets zero-shot computer vision

Identifying minerals is a complex and time-consuming problem for geologists, often taking anywhere from 30 minutes to several days per sample. Further complicating the situation is the fact that a sufficient portion of minerals remain inadequately researched, leaving us with just a few hundred comprehensively characterized out of the 6,000 currently identified minerals.

It’s All About What’s New in Back-to-School Marketing

Back to school is a time of new beginnings. But, what back-to-school marketing campaigns inspire the most sales? It’s a lucrative shopping season as students stock up on new clothes, school supplies, dorm room accessories, and more. According to the National Retail Federation (NRF), back-to-school (K-12) spending is expected to hit $41.5 billion in 2023. …

2018 Call for Code Winner Project OWL advances its natural disaster communication network

For disaster-prone areas, fragile connectivity remains a major problem, often going offline in critical moments. Aerospace enterprises face a similar challenge when trying to run consistent high-altitude connectivity while operating in remote locations, which can also be very expensive. This is where Project OWL comes into play: developing new technologies to help address these challenges. Formed …

hero

How to compare a noisy quantum processor to a classical computer

Posted by Sergio Boixo and Vadim Smelyanskiy, Principal Scientists, Google Quantum AI Team A full-scale error-corrected quantum computer will be able to solve some problems that are impossible for classical computers, but building such a device is a huge endeavor. We are proud of the milestones that we have achieved toward a fully error-corrected quantum …