The 16 Best GPT Tools (and How to Use Them)
Writing original content has never been easier. Learn about the best GPT tools you can use to automatically generate high-quality content.
Generative AI in Fintech: 4 Use Cases for Driving Customer Engagement
Financial services firms were one of the first to be disrupted by the Internet and mobile platforms. Thus, it was one of the first to see technology-first financial services firms (fintechs) emerge to address customer pain points. High stock trading fees? eTrade solved that problem, and forced everyone to reassess the consumer stock trading revenue …
Read more “Generative AI in Fintech: 4 Use Cases for Driving Customer Engagement”
SEO for Content Marketing: Tools, Tips, and Best Practices [2023]
SEO content marketing should be a key part of a marketing strategy if your goal is growth and revenue. We share how using Jasper can help you scale it easily.
Abandoned Cart vs. Abandoned Checkout: Why Do Buyers Bounce?
It’s frustrating for digital marketers to look at their monthly analytics and discover that a block of shoppers came this close to buying — only to exit the site. Shopping cart abandonment remains one of the biggest challenges for many online businesses. To prevent it, digital marketers need to understand the root of the problem: …
Read more “Abandoned Cart vs. Abandoned Checkout: Why Do Buyers Bounce?”
AI Affiliate Marketing: How To Get Started Making Affiliate Commissions
AI affiliate marketing is the new way marketers can level up their affiliate efforts. Learn how Jasper can help you write content that leads to commissions.
How Multichannel Marketing and AI Elevate the Customer Experience
When we think of AI, our minds might drift to sophisticated robotics, self-driving cars, or the AI application du jour, ChatGPT. But, AI technology has also been making a big splash when it comes to marketing orchestration. From elevating the customer journey to powering personalization to transforming the customer experience, AI has given marketers the …
Read more “How Multichannel Marketing and AI Elevate the Customer Experience”
A New Era of Learning: How Gen AI Can Transform Our Outcome-Based Education System
Our education system is rooted in producing outputs and outcomes. Amanda Slavin thinks gen AI can reverse this to serve students and teachers better.
Retail Marketing Insights and Consumer Shopping Behavior Trends of 2024
Few industries have been more affected by the rapid changes in consumer shopping behavior trends and infrastructure over the last decade than retail. From the rise of e-commerce and massive supply chain disruptions, to the instant popularity of the direct-to-consumer model and social media shopping, retailers are in an era of disruption and innovation. All …
Read more “Retail Marketing Insights and Consumer Shopping Behavior Trends of 2024”
Persado Teams Up with Kate Spade New York to Enhance Retention and Loyalty with GenAI
Michele Nemschoff, Persado Senior Vice President of Marketing, recently interviewed Amanda Bopp, Vice President North America Marketing & eCommerce at Kate Spade, during the CommerceNext 2023 Ecommerce Growth Show in New York City. The breakout session, How Generative AI Enhances Retention and Loyalty at Kate Spade, focused on the advantages of increasing customer retention and …
Read more “Persado Teams Up with Kate Spade New York to Enhance Retention and Loyalty with GenAI”
A difficult decision today to set Jasper up for the future
The AI industry has gone through rapid changes. Today we share some difficult news.