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Content marketing has an exciting future ahead—if we can all just agree to get back to basics.

Marketing is changing and this survey sheds light on how from professionals in the field.

Learn how AI is revolutionizing marketing strategies and productivity in our roundup of the biggest AI insights Hubspot’s big report.

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Learn how our head marketer quarterbacks the team from inside Jasper.

Learn how the retail giant ran a Jasper pilot program and launched the platform in the business.

Find out how a professional marketing writer uses Jasper to create.

Before OpenAI’s GPT-3 burst onto the scene a few years ago with the first commercially available large language model (LLM), the modern consumer’s most likely interaction with the category of AI known as natural language processing (NLP) was customer service agents like “Ask Julie.” Amtrak introduced the virtual travel assistant in 2001 as an early …

Read more “AI 101: Natural Language Processing (NLP)”

Understanding customers’ individual needs and preferences has never been more critical for businesses striving to stay ahead in the competitive market. Marketing personalization is no longer nice to have. It’s a must-have for brands looking to optimize conversions and build customer loyalty. With advancements in artificial intelligence (AI), marketers now have a powerful arsenal of …

Read more “Five AI Personalization Tools to Watch”

Valentine’s Day ads are centered around showing appreciation for loved ones usually through gifts. According to data from the National Retail Federation (NRF), consumers plan to spend $25.8 billion on Valentine’s Day in 2024. That’s an average of $185.81 per person. Though spending on gifts for significant others is expected to reach a new high …

Read more “Valentine’s Day Ads: The Emotional Evolution”