Introducing Jasper Campaigns: A Revolutionary Way to Create End-to-End Marketing Campaigns
With Campaigns, users can now create a unified brand voice across multiple channels, maintaining control over assets and giving more time back to marketers.
Generative AI for Insurance: How Insurers Are Using It
Generative AI burst into the mainstream in late 2022. Almost every market is now exploring how this technology will be applied in their sector—including property and casualty insurance. Though mainstream attention has largely focused on the text- and image-generating capabilities of Generative AI, this evolving technology can also improve business processes. To be successful, insurance …
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The Ultimate Guide to Reducing Online Cart Abandonment for Enterprise Retailers
The average online cart abandonment rate is over 70%. It can get as high as 80% for mobile shoppers. It’s an all too common problem, even for the most popular retailers. What causes such high cart abandonment rates? What can retailers do to reactivate more carts and close more e-commerce sales? Let’s take a deep …
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Webinar Recap: Valuable Insights Gained from Supercharging Productivity with Generative AI
We are just beginning to scratch the surface of what Generative AI can do to improve our daily lives. Many questions exist including what mundane tasks humans want to offload to AI, and how can AI boost human productivity. AI also raises questions about ethics, intellectual property, and job displacement. Persado VP of Go-to-Market Strategy …
Jasper’s Got a Brand New Podcast: ‘The Prompt’. Meet Your Hosts.
Engaging, non-technical conversations on the impact of generative AI. Tune in!
Consumer Behavior in Tourism Marketing: What Motivates Customers to Book Travel?
Travel & Hospitality brands invest ample amounts towards digital marketing and on personalizing the online booking experience. But, what truly inspires customers to book a trip? Not to simply “like” a social media post, open a marketing email, or add something to their trip summary page, but to purposely book an experience? Let’s explore the …
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The AI in Business Trend Report 2023: Insights, Use Cases, and Sentiments from 500 Professionals
Get a preview of the biggest takeaways from our survey of how white-collar professionals feel about generative AI in the workplace.
How to Use AI For Sales to Outsell Competitors With Ease
Wondering how to use AI for sales? Learn how high-performing sales teams are using it and read up on the benefits of implementing AI sales solutions.
Transforming Travel Loyalty Marketing
Airlines pioneered travel loyalty programs more than a generation ago with the first offers for frequent flyer miles. Over time, these plans proliferated, for both the business and the leisure traveler. In response, travel and hospitality companies are transforming travel loyalty marketing programs to create better value for all customers as well as for the …
8 Content Analysis Tools to Improve Your ROI From Content
Content analysis tools can help both new and experienced marketers. Here are 8 top tools for analyzing content quality and performance, and boosting your ROI.