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Go Beyond Open Rates with Generative AI for Email Marketing Subject Lines

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In a time when social media inundates us with unending advertisements and branded content, email marketing stands out as an indispensable tool for connecting with customers, personalizing content and offers for select audiences, and driving customer loyalty. But, the email marketing landscape can be just as crowded. With customers’ inboxes flooded with offers by the …

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Real-time transaction data analysis with IBM Event Automation

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As the pace and volume of digital business continue to increase, organizations are facing mounting pressure to accelerate the speed at which they do business. The ability to quickly respond to shifting customer and market dynamics has become key for contending with today’s growing digital economy. In a survey run by IDC, a leading provider …

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Build a crop segmentation machine learning model with Planet data and Amazon SageMaker geospatial capabilities

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This guest post is co-written by Lydia Lihui Zhang, Business Development Specialist, and Mansi Shah, Software Engineer/Data Scientist, at Planet Labs. The analysis that inspired this post was originally written by Jennifer Reiber Kyle. Amazon SageMaker geospatial capabilities combined with Planet’s satellite data can be used for crop segmentation, and there are numerous applications and …

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Mobilize your unstructured data with generative AI

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For several years, businesses have used Google Cloud’s Document AI to achieve faster, more accurate document processing, and improve the ways they process invoices, customer forms, and deliver services that rely on documents. Generative AI is transforming enterprise document processing by letting users input natural language prompts to classify, extract, and get deeper insights from …

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What Creators and Brands Need to Know About Generative AI for TikTok

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TikTok has taken the social media universe by storm with short-form viral videos of dances, humorous skits, heartfelt messages, fashion, travel, and more. As of 2023, TikTok has over a billion monthly active users globally, including 150 million in the US. The viral nature of the platform, its unique algorithm, and its power to keep …

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