How to Evaluate Marketing AI Vendors with Confidence
A well-structured marketing AI RFP helps you evaluate vendors effectively, avoid costly mistakes, and choose the right AI solution.
The 7 Traits of Marketing Organizations Leading in AI Maturity
Discover the 7 traits of marketing teams leading in AI—plus a roadmap to help your team unlock its full potential.
The State of AI in Retail Marketing 2025
Retail is ahead of the AI adoption curve in 2025, but gaps and opportunities remain. Get exclusive insights for retailers from Jasper’s latest research.
The HERDS Framework: Mobilizing Change Leaders to Scale AI in Marketing
Learn how to drive adoption, engage stakeholders, and overcome resistance with this AI change management framework.
The 2025 State of AI in Marketing: Trends and Insights from 500+ Marketers
Discover how marketers are adopting AI, where it’s driving value, and how to go from experimentation to real, tangible results.
Hani Ramzi tells us more about Persado, the power of “Motivation AI”
Latest News in Europe: “When this AI is applied at scale, French financial companies see an average increase of 30% in subscriptions, within the scope of AI application.” Hani Ramzi Persado Managing Director, EuropeLinkedIn Persado maximizes the performance of messages exposed through digital channels at each stage of the customer journey (from acquisition to customer …
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The Future of Retail Visuals with AI: A Conversation with Wayfair’s Bryan Godwin
Wayfair’s Director of AI & Visual Media on how AI is transforming retail visual content—enhancing personalization, brand consistency, and efficiency at scale
AI, Light, and Shadow: Jasper’s New Research Powers More Realistic Imagery
Jasper Research Lab’s new shadow generation research and model enable brands to create more photorealistic images with enhanced realism and depth.
Unlocking AI’s ROI Potential: A Strategic Guide for Financial Services
The adoption of generative AI (GenAI) is transforming industries, with financial services at the forefront of this evolution. However, as banks and other financial institutions embrace AI’s promise, they face a pivotal challenge: how to balance innovation with strategic risk management while maximizing ROI. In this blog, we explore key considerations for integrating AI effectively …
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How to Create Effective Sales Pages (with Real-World Examples)
What goes into an effective sales page? What does a great sales page look like? Get the answer to these and other questions and boost your conversion rate!